ioVentures, Inc.

It can seem in the world of SEO that all that is focused on is getting links. While this may be true to a point this is not the main focus of SEO. The real reason that getting links is so important is to improve site authority. Imagine you are looking at a new pair [...]

PRWeb referenced a DMNews article saying that 99.5% of Press Releases aren’t optimized for the web. More and more journalists and others are going online to find news, 73% to be exact according to a May 2008 study from the Pew Internet Trust & American Life Project. SEO is designed to get your news in [...]

If you are link building to your website there are hundreds of easy links that you can obtain with very little effort on your part.  Have you ever heard of directory submissions?  There are two different types of directories you can submit your website to, paid and non paid. Most directories on the internet are [...]

One topic that is usually misunderstood by many individuals trying to do SEO on their website is that of quality backlinks.  In the SEO industry all of the guru’s have stated their opinions on what defines a quality backlink.  It comes down to five major factors.  I will discuss each of these below. Anchor Text [...]

When attempting to optimize your site for the search engines, there are structural pieces that become vital to your success. Certain locations on your website are more strategic for the placement of your key phrases. This is because search engines use algorithms that do not value all content the same. Imagine a newspaper. When you [...]

Try blogging! Over the past few weeks I have watched a lot of SEO videos and read a lot about using blogging as an search engine optimization tool. This may be old news for some of you, but for most of you, especially beginners, this is going to be very new and enlightening. In my [...]