The ioV Garden Report – Something's Sprouting

seth — Thu, 17 Apr 2008 23:07:18 +0000

One of my favorite parts of being an entrepreneur is that I am always up against a challenge of one sort or another. I love the learning that comes when a seemingly impossibility approaches and demands that it is immovable. I love the breakthroughs that come when a room of like-minded internet marketing enthusiasts present that mighty challenge for group analysis and the air floods with ideas and inspiration. I love leaving a meeting where focus has put such an obstacle in its proper place.

You never know just what life will throw at you. At the beginning of March life hurled ioVentures, Inc. a curve ball. Thankfully we had been preparing for just such a time, but somehow it seems like I’m never fully ready for "those times." While it’s not important what the curve ball was, I do feel that it is important to the storyline that you know we lost one of our main streams of income due to forces out of our control.

Our initial solution consisted of an idea that Courtney Tuttle discusses called "Keyword Sniping". We adapted the idea to our circumstances, added and tweaked a few things and the ioV Garden was born: 10 money generating "Sprouts", systematically created for the purpose of growing into greater things. Each Sprout website was setup with a specially designed SEO WordPress Template from Courtney Tuttle and a birage of plugins that we’ve found to be essential over the years. Each has only ten pages, one keyword focus, an affiliate product to begin with and some in house as well as some automated and outsourced link loving.

Well, after spending a couple weeks focusing as much attention on our Sprouts as we could we determined that to face our financial challenge head on we needed our focus elsewhere. That being the case, our Sprouts were left to fend for themselves in the harsh environment of the web (they are after all, just little guys in a "content is king" world). While circumstances led us to decide on spending our energy elsewhere for the present, we felt that our initial effort was sufficient to prove Courtney’s Concept. We’ll report on this concept every now and then. Here’s the first of several checkins. Looking at the Google Analytics from March 16th – April 15th:

Total, these sites received 1481 visits during their inaugural month. No conversions yet. This is our report.

ioVentures, Inc. » keyword sniper

The ioV Garden Report – Something's Sprouting