Vanity Metrics vs Actionable Metrics

Posted on 12. Sep, 2012 by in social media

(Photo: See DonkeyHotey) A recent post on Mashable.com by Alex Fitzpatrick talks about Obama’s Digital Team versus Romney’s Digital Team and which team might be the best at social media. It was mentioned that Obama’s team is seen as superior in the sense that Obama has significantly more followers on Twitter and Facebook (19.2 million [...]

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Your Social Media Popularity

Posted on 24. May, 2011 by in Analytics, Blogging, social media, Social Networking

Social media is becoming a great indicator of how your website is doing. If more people are talking about your site and posting about it to their social media accounts the more traffic you will generate. Recently trends are starting to show that the more popularity and buzz you receive in popular social channels like [...]

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